February 14 was the day of “Svoboda” – the cosmetic partner of the St. Petersburg Ladies Trophy – in the spectator’s zone of the SIBUR ARENA.
Among the entertainment on offer for the tennis fans present were contests, quizzes and a win-win lottery. Many spectator took the opportunity to take a photo in front of the company’s branded backdrop for social media, with their reward a printed photo to mark the occasion.
The male audience was invited to compete against each other in the popular PS4 video game Mortal Kombat. Also particularly popular was a public lottery, where the purchase of cosmetics worth 500 rubles or more was rewarded with a coupon for a further gift.
However, the most successful activity among the crowds was JUST DANCE, the name of which speaks for itself. The best and most creative performers were awarded with a selection of Svoboda gifts.
Unsurprisingly, the children in attendance, were among the most active dancers, with suitable gifts lined up, such as the children’s cosmetics line Tik-Tak, adorned with its recognizable bear logo. An older gentleman impressed most of all with his dance: flawlessly replicating all the movements from the monitor like a seasoned performer!
At 16:00 the “Svoboda” stand was graced by former World No.1 Dinara Safina, who delighted the fans with an autograph and photo session.
You can watch live broadcasting of matches here http://tv.formulatx.com/. The broadcasting is available only in Russia.
The tournament WTA St. Petersburg Ladies Trophy 2020 takes place at “SIBUR ARENA” from 10 to 16 February. The tournament is supported by the title sponsor “Gazprom export”.